Sony CEO Howard Stringer: "If we fail, it is because we positioned PS3 as the Mercedes of the video game field"

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AirRaid - 19 Mar 2007 20:43 GMT

Stringer said, "Wii is a wonderful device, but has a different target
audience. If we fail, it is because we positioned PS3 as the Mercedes
of the video game field. PS3 is after a different audience and it can
be whatever it wants - a home server, game device, even a computer."

http://www.smarthouse.com.au/iPods_And_Portable_Players/Industry/G7M3G3G2?page=3

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Aaron J. Bossig - 20 Mar 2007 00:28 GMT

> Stringer said, "Wii is a wonderful device, but has a different target
> audience. If we fail, it is because we positioned PS3 as the Mercedes
[quoted text clipped - 3 lines]
> http://www.smarthouse.com.au/iPods_And_Portable_Players/Industry/G7M3G3
> G2?page=3

Well, to give him credit, being "the Mercedes of the video game field"
sounds a lot better than "we f.cked up." I've nothing against the PS3,
but if it fails, it failed because Sony made some very big mistakes. If
it succeeds, there's no reason to worry about it.

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Aaron J. Bossig

http://www.GodsLabRat.com
http://www.dvdverdict.com

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Skwisgaar Skwigelf - 20 Mar 2007 10:50 GMT

> Stringer said, "Wii is a wonderful device, but has a different target
> audience. If we fail, it is because we positioned PS3 as the Mercedes
> of the video game field.

More like the Homer.

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El Guapo - 20 Mar 2007 16:25 GMT

>> Stringer said, "Wii is a wonderful device, but has a different target
>> audience. If we fail, it is because we positioned PS3 as the Mercedes
>> of the video game field.
>
> More like the Homer.

lol

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